/* Website 103 — SEO/traffic growth pass */
.traffic-page{background:#fff}
.traffic-hero{padding:38px 0 30px;background:linear-gradient(180deg,#f8fbff 0%,#eef6ff 100%);border-bottom:1px solid #dbe7f4}
.traffic-hero .container{max-width:1120px}
.traffic-hero h1{max-width:880px;margin:8px 0 12px;line-height:1.05}
.traffic-hero .lead{max-width:820px;font-size:1.08rem;line-height:1.65;color:#526b88;margin:0}
.traffic-kicker{font-size:.78rem;text-transform:uppercase;letter-spacing:.13em;font-weight:800;color:#1762c5}
.quick-answer{margin:22px 0 0;padding:16px 18px;border:1px solid #cfe0f4;border-radius:14px;background:#fff;box-shadow:0 8px 22px rgba(32,73,126,.06)}
.quick-answer strong{display:block;color:#0d315f;margin-bottom:4px}
.seo-tool-section{padding:34px 0;background:#fff}
.seo-tool-shell{max-width:1120px;margin:0 auto;border:1px solid #cfdeee;border-radius:18px;background:#f9fbfe;box-shadow:0 15px 38px rgba(25,61,108,.08);overflow:hidden}
.seo-tool-head{padding:24px 26px 18px;border-bottom:1px solid #dbe6f2;background:#fff}
.seo-tool-head h2{margin:0 0 6px;color:#0e315f}
.seo-tool-head p{margin:0;color:#5c7390}
.seo-tool-body{display:grid;grid-template-columns:minmax(0,1fr) minmax(330px,.75fr);gap:24px;padding:24px}
.seo-form-card,.seo-results-card,.seo-content-card{background:#fff;border:1px solid #d8e4f0;border-radius:14px;padding:20px}
.seo-form-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px}
.seo-field{display:flex;flex-direction:column;gap:6px}
.seo-field.full{grid-column:1/-1}
.seo-field label{font-weight:750;color:#173c69;font-size:.93rem}
.seo-field input,.seo-field select,.seo-field textarea{width:100%;box-sizing:border-box;padding:11px 12px;border:1px solid #b9ccdf;border-radius:8px;background:#fff;color:#102a4c;font:inherit}
.seo-field textarea{min-height:84px;resize:vertical}
.seo-field small{color:#687f99;line-height:1.35}
.seo-actions{display:flex;flex-wrap:wrap;gap:10px;margin-top:18px}
.seo-results-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;margin-top:12px}
.seo-result{padding:13px;border:1px solid #d8e5f2;border-radius:10px;background:#f7fbff}
.seo-result span{display:block;color:#627994;font-size:.79rem;font-weight:700;text-transform:uppercase;letter-spacing:.03em}
.seo-result strong{display:block;margin-top:4px;color:#0d55c8;font-size:1.4rem;line-height:1.1}
.seo-result.featured{grid-column:1/-1;background:#eaf4ff;border-color:#bad5f8}
.seo-result.featured strong{font-size:1.8rem}
.seo-note{margin:14px 0 0;padding:12px 14px;background:#f6f8fb;border-left:4px solid #6f9ad0;color:#536b87;font-size:.9rem;line-height:1.5}
.seo-article{padding:40px 0}
.seo-article .container{max-width:1040px}
.seo-article-grid{display:grid;grid-template-columns:minmax(0,1fr) 300px;gap:36px;align-items:start}
.seo-article h2{margin-top:34px;color:#0e315f}
.seo-article h2:first-child{margin-top:0}
.seo-article p,.seo-article li{line-height:1.72;color:#425f7d}
.seo-table{width:100%;border-collapse:collapse;margin:18px 0;background:#fff;border:1px solid #d7e3ef;border-radius:12px;overflow:hidden}
.seo-table th,.seo-table td{padding:12px 14px;border-bottom:1px solid #e2eaf2;text-align:left;vertical-align:top}
.seo-table th{background:#f1f6fb;color:#173c69}
.seo-table tr:last-child td{border-bottom:0}
.formula-box{padding:18px;border:1px solid #c7dcf2;border-radius:12px;background:#f5faff;margin:18px 0}
.formula-box code{display:block;font-size:1.15rem;font-weight:800;color:#0d315f;white-space:normal}
.related-links{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;margin:18px 0}
.related-link{display:block;padding:15px;border:1px solid #d6e3f0;border-radius:12px;background:#fff;text-decoration:none}
.related-link strong{display:block;color:#0e4fa8;margin-bottom:4px}
.related-link span{display:block;color:#5c7592;line-height:1.45}
.author-method{padding:18px;border:1px solid #d6e3f0;border-radius:12px;background:#fbfdff;position:sticky;top:90px}
.author-method h3{margin:0 0 8px;color:#0e315f}
.author-method p{font-size:.92rem;margin:0 0 12px;color:#5b7290;line-height:1.55}
.author-method a{font-weight:700}
.product-bridge{margin:0 auto 30px;max-width:1120px;padding:18px 20px;border:1px solid #c9ddf5;border-radius:14px;background:#f3f8ff;display:flex;align-items:center;justify-content:space-between;gap:18px}
.product-bridge strong{display:block;color:#0d315f;margin-bottom:3px}
.product-bridge p{margin:0;color:#56718f}
.product-bridge .button-row{margin:0;flex-shrink:0}
.coupon-hero-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(390px,.9fr);gap:34px;align-items:center}
.coupon-software-card{border:1px solid #c8d9ec;border-radius:16px;background:#fff;overflow:hidden;box-shadow:0 18px 45px rgba(32,73,126,.12)}
.coupon-software-card img{display:block;width:100%;height:auto;background:#fff}
.coupon-software-copy{padding:14px 16px}
.coupon-software-copy strong{display:block;color:#0d315f;margin-bottom:5px}
.coupon-software-copy p{margin:0 0 12px;color:#5b7290;font-size:.92rem;line-height:1.5}
.coupon-output-wrap{margin-top:28px}
.coupon-toolbar{display:flex;align-items:center;justify-content:space-between;gap:12px;margin-bottom:14px}
.coupon-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px}
.payment-coupon{background:#fff;border:1.5px dashed #6e87a6;border-radius:8px;padding:15px;break-inside:avoid;min-height:220px;position:relative}
.payment-coupon h3{margin:0 0 10px;color:#0b315f;font-size:1.08rem}
.coupon-top{display:flex;justify-content:space-between;gap:12px;border-bottom:1px solid #d9e3ed;padding-bottom:9px;margin-bottom:10px}
.coupon-row{display:grid;grid-template-columns:120px 1fr;gap:8px;margin:6px 0;color:#294b70;font-size:.92rem}
.coupon-row b{color:#173c69}
.coupon-enclosed{margin-top:14px;border-top:1px solid #d9e3ed;padding-top:10px;font-weight:700;color:#173c69}
.coupon-print-note{color:#647c97;font-size:.88rem}
.traffic-cards{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px}
.traffic-card{padding:20px;border:1px solid #d5e3f1;border-radius:14px;background:#fff;text-decoration:none;box-shadow:0 8px 20px rgba(30,68,119,.05)}
.traffic-card span{display:block;color:#1762c5;font-weight:800;font-size:.75rem;text-transform:uppercase;letter-spacing:.08em;margin-bottom:6px}
.traffic-card strong{display:block;color:#0e315f;font-size:1.05rem;margin-bottom:7px}
.traffic-card p{margin:0;color:#5d7490;line-height:1.5;font-size:.93rem}
.about-standards{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;margin:20px 0}
.about-standard{padding:17px;border:1px solid #d7e4f0;border-radius:12px;background:#fff}
.about-standard strong{display:block;color:#0e315f;margin-bottom:5px}
.about-standard p{margin:0;color:#5d7490;line-height:1.5;font-size:.92rem}
@media(max-width:900px){.seo-tool-body,.seo-article-grid,.coupon-hero-grid{grid-template-columns:1fr}.author-method{position:static}.traffic-cards,.about-standards{grid-template-columns:1fr}.product-bridge{align-items:flex-start;flex-direction:column}}
@media(max-width:620px){.seo-form-grid,.seo-results-grid,.related-links,.coupon-grid{grid-template-columns:1fr}.seo-tool-body{padding:15px}.seo-tool-head{padding:20px}.traffic-hero{padding:28px 0 24px}.coupon-row{grid-template-columns:1fr;gap:2px}}
@media print{
  header,.contact-strip,footer,.site-footer,.coupon-software-card,.traffic-hero .breadcrumb,.coupon-generator-intro,.coupon-form-panel,.coupon-toolbar,.product-bridge,.seo-article,.print-hide{display:none!important}
  body{background:#fff!important}
  .seo-tool-section{padding:0!important}
  .seo-tool-shell{border:0!important;box-shadow:none!important;background:#fff!important}
  .seo-tool-head{display:none!important}
  .seo-tool-body{display:block!important;padding:0!important}
  .coupon-output-wrap{margin:0!important}
  .coupon-grid{display:grid!important;grid-template-columns:repeat(2,1fr)!important;gap:10px!important}
  .payment-coupon{page-break-inside:avoid!important;break-inside:avoid!important;border:1px dashed #555!important;color:#000!important}
}

.review-strip{margin:20px 0;padding:14px 16px;border:1px solid #d8e4f0;border-radius:12px;background:#fbfdff;color:#58708d;font-size:.92rem;line-height:1.55}.review-strip strong{color:#173c69}.review-strip a{font-weight:700}